Job Information
J&J Family of Companies Brand & Business Development Manager Netherlands in Utrecht, Netherlands
Brand & Business Development Manager Netherlands - 2407021557W
Description
Kenvue is currently recruiting for:
Brand & Business Development Manager Netherlands
This position reports into the Professional & Customer Activation lead and is based in Utrecht.
Who we are At Kenvue, part of the Johnson & Johnson Family of Companies, we believe there is extraordinary power in everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® - are category leaders trusted by millions of consumers who use our products to improve their daily lives. Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers’ hearts and homes. Join us in shaping our future - and yours.
What will you do
The Brand & Business Development manager will be driving Health Care professional endorsement for the brands Nicorette and Listerine in the Netherlands.
The role will also involve frequent interactions with the Central Europe cluster to provide input and make sure we both feed into the global strategy and assure locally we get the required tools/support to grow our HCP endorsement. This person will work closely together with the Belgian team as we are a Benelux organization.
Key Responsibilities
Understand HCP landscape and patient journey (incl. reimbursement):
Ensure you have complete understanding of the local Quit smoking and Oral care landscape and the patient journey (including competitive landscape and prescription attitude)
Drive external engagement and market access:
Build action plan including stakeholder mapping and local messaging aligned to global position
Amplify message by partnering with influential Key Opinion Leaders and/or trade associations and/or NGO’s
Facilitate quit smoking support access to Nicorette range in the current reimbursement program in the Netherlands
Build, lead & execute the Professional Marketing plan in NL with excellence:
Position our brands as partner of choice with HCP’s/GP’s (e.g. doctors, quit smoking coaches, dentists, dental hygienists)
Development omni-channel Professional Marketing plan in NL in conjunction with regional support to drive awareness for Nicorette and Listerine (e.g. educational events, advisory boards, CRM activities)
Excellence in execution: leverage content, creation of material, execution via 3rd party agencies and tracking of results.
Manage distribution of samples towards HCP's
Collaborate closely with lead stakeholders across the BNL / Central Europe cluster to access best in-class best practices.
Assure compliance:
Support and comply with the organizations’ duty of care obligations, in pharmacovigilance, regulatory, quality and medical information
Qualifications
What we are looking for
Above all, you will value and demonstrate Owner Mindset, Outside-In Focus and Daring Spirit.
Agility & Ownership:
You love to take ownership, even beyond your scope of responsibility.
You constantly look for opportunities and you are to compliantly achieve success.
You have a very high propensity for collaboration & cross functional ways of working.
Outside-in Focus:
Demonstrate expertise in Professional Marketing and Market access in the Netherlands
Excellence in stakeholder management internally and externally.
Build strong value-added partnerships with external stakeholders to generate perspective and insights.
Daring Spirit:
Translates insights into actions that challenge the status quo and that reinforce our competitive advantage.
Analyses the outcome of recent projects; comes up with lessons learned reviews to improve future efforts and outcome.
Dares to take risks aligned with Credo-based decision-making.
Required Qualifications
5 years of experience in Marketing towards Health Care professionals.
Experience in RX is a plus.
Strong experience in stakeholder mapping, influencer marketing and omni-channel is a plus.
Strategic and conceptual thinking is an asset.
High propensity for collaboration and cross-functional ways of working.
Background in pharmaceutical or bio-science educational background is a plus.
Fluency in English and Dutch
What’s in it for you
Competitive Benefit Package
Company Car
Flexible working policy
Volunteer Time & More!
Learning & Development Opportunities
At Kenvue, we are committed to be a company where everyone can express the best of themselves, to make the most of every individuality. We promote the diversity of the talents that join us. Diversity, equity and inclusion contribute to enhancing the uniqueness of each of our employees.
Kenvue is proud to be an equal opportunity employer. All qualified applicants will be considered for employment without regard to religion, gender, sexual orientation, gender identity, age...and will not be discriminated against on the basis of disability.
Primary Location Europe/Middle East/Africa-Netherlands-Utrecht-Amersfoort
Job Function Product Management
Req ID: 2407021557W