Job Information
Spectrum Senior Marketing Analyst in Streetsboro, Ohio
JOB SUMMARY
TheSenior Marketing Analystprovides clear and actionable insights through data collection, analysis and reporting. Maximize the company’s competitive performance and market share for both the Residential business and the small- to-medium sized business (SMB) segment. With a rigorous discipline around intelligence gathering, verification of syndicated data, and original market-level investigation, analysis and reporting, Field Marketers are the company’s subject matter experts of local market dynamics and of all competitors in each of the communities we serve
MAJOR DUTIES AND RESPONSIBILITIES
Actively and consistently support all efforts to simplify and enhance the customer experience.
Perform analysis and reporting to assess competition’s impact on the business, identify opportunities, and evaluate key business performance indicators and business initiatives.
Work closely with managers in the collection and processing of competitive data.
Work collaboratively with colleagues in corporate marketing and peers in the other regions.
Leverage a variety of tools including Vantage, MicroStrategy and Tableau.
Develop impactful reporting and data-driven presentations. Identify trends and fact-based and actionable insights; clearly articulate findings in written reports using charts, graphs, tables and other exhibits.
Troubleshoot existing MicroStrategy and Tableau reports; assess accuracy, propose solutions and confirm corrections.
Provide customer activity analyses and the impact competition may have on subscriber growth, migration trending, churn trending, etc.
Responsible for ad hoc reporting and analysis as needed.
Provide administrative support, including budget and monthly forecasting, invoice processing, and assistance with inventory management and logistics (e.g., rate cards, channel lineups, and other collateral).
Perform other duties as requested
REQUIRED QUALIFICATIONS
Skills/Abilities and Knowledge
Ability to read, write, speak and understand English
Knowledge of marketing research, data analysis, and related functions
Ability to analyze and interpret information
Ability to prioritize and organize effectively
Strong experience to Microsoft Office applications (i.e.,Word, Outlook, Excel)
Education
Bachelor’s degree in marketing or related field or equivalent experience
Related Work Experience
Marketing work experience – 5 years
Analytical experience - 2 years
PREFERRED QUALIFICATIONS
Preferred Skills/Abilities and Knowledge
Knowledge of cable television industry
Related Work Experience
CATV work experience – 3 years
WORKING CONDITIONS
Office Environment
#LI-NT1
MGN325 2024-35473 2024
Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensivepay and benefits (https://jobs.spectrum.com/compensation-and-benefits) package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.
A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get to Know UsCharter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you’re joining a strong community of more than 100,000 individuals working together to serve more than 32 million customers in 41 states and keep them connected to what matters most.Watch this video to learn more. (https://www.youtube.com/watch?v=N-HEOHIAU7Q)
Who You Are Matters HereWe’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets.Learn about our inclusive culture. (https://jobs.spectrum.com/inclusiveworkplace/)