NHS Human Services, Inc.

This job was posted by https://www.arjoblink.arkansas.gov : For more information, please see: https://www.arjoblink.arkansas.gov/jobs/4245215 Job Details:

Summary:

To develop and execute omni-channel marketing strategies and plans to support Tyson\'s portfolio of brands while improving incremental marketing return on investment against annual and prior period metrics.

Essential Duties and Responsibilities:

• Develop and execute strategic and tactical annual plans for assigned retailers.
• Interact with Sales Teams, Brand Teams, Category Management, Shopper Insights, Agency Partners, and Customers. The Commerce Marketing manager will be the key contact representing specific retailers.
• Lead annual planning workshops with Tyson sales teams for assigned retailers
• Manage and maintain annual budgets. Securing alignment and approval of plans among the following audiences: Tyson Sales teams, Tyson Brand teams and retailer Marketing and Merchandising teams
• Develop and execute launch plans for Tyson innovation brands
• Engage Tyson\'s Shopper Insights team to provide insights-based rationale for plans.
• Conduct Strategic Business Analyses and identifying Key Business Drivers.
• Lead reoccurring sales team meetings for supported categories, communicating campaign and/or budget updates and understanding merchant/retailer needs and making recommendations for commerce marketing support within these meetings
• Participate in meetings with cross-functional team members to support business initiatives and adjust plans accordingly.
• Manage personal Travel and Expense budget.

Qualifications:

• Education: BS in marketing or another business-related field preferred.
• Experience: 5+ years\' experience in marketing, sales, market research and/or agency in Food or other Consumer Packaged Goods industry. Successful candidate will have experience working with Kroger and/or Grocery retailers, advertising agencies and experience in marketing brands in a retail environment. Past Shopper Marketing experience preferred.
• Computer Skills: Thorough understanding of Microsoft Office applications with a strong emphasis focused on building Excel spreadsheets as analysis tools. Proficient systems knowledge and experience with syndicated data (Circana (IRI) / Mintel /Retail Link preferred).
• Communication Skills: Excellent verbal and written communication skills. Public speaking skills for presentations to senior management, peers, and customers required.
• Special Skills: Strong project management, trouble-shooting and problem- solving skills; strategic skill sets based on a combination of fact- based shopper data and qualitative data to create customer visions for sustained business growth; leadership by influence, not by role authority; ability to comfortably sell ideas to others who ultimately will make the business decisions (Buyer, Sales Leader, Brand Manager, Sales Planning Team); work cross-functionally with a multitude of Brand Teams and Business Units, who each have different processes and management styles; ability to lead agency based on project management from creative concept to execution; write agency assignment briefs, creative briefs, and be an advocate for those customers in your assigned region(s).
• Travel: 0-4 domestic trips annually.

Relocation Assistance Eligible:

No

Work Shift:

1ST SHIFT (United States of America)

Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.

Tyson is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexu l orientation, gender identity, disability or veteran status.

We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.

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