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CNH INDUSTRIAL AMERICA LLC Product Marketing Specialist in RACINE, Wisconsin

JOB REQUIREMENTS: Product Marketing Specialist Location US-United States Field Employee ID 2025-26664 Category Marketing Position Type Full-time Overview CNH Industrial is a world-class equipment and services company dedicated to advancing the noble work of agriculture and construction workers. Driven by our shared purpose of Breaking New Ground, we are passionate about bringing Innovation, Sustainability, and Productivity to all that we do. As a truly global company, CNH Industrial\'s 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world through our core brands: Case IH, STEYR, New Holland Agriculture, CASE, and New Holland Construction. The Product Marketing Specialist develops and implements customer driven products and marketing strategies to support the growth of a product family or brand. Responsibilities Collects and classifies new product ideas or strategic product extensions to support evaluation of their potential to address customer needs and to achieve goals in revenue growth and market share. Ensures accurate translation of market demands in products and services with the research department, engineering, and other related disciplines. Helps product development team establish strategies ranging from product pricing, design, marketing, advertising, packaging, and future products to manage the product family\'s life. Liaises with product/brand management to ensure effective planning and co-ordination of advertising/public-relations and promotions for new products. Liaises with specialist departments to ensure the effective operation and production of new/revised products. Interfaces with engineers, designers, suppliers and customers to develop product requirements and specifications. Up to 50% travel may be required. Other related duties as assigned. Qualifications A Bachelor\'s degree in Marketing, Engineering, or other relevant degree. A minimum of 8 years in Marketing, Engineering, or other relevant experience. Experience working with construction undercarriage is preferred. Company Benefits CNH Industrial offers a wide variety of benefits that not only encourages wellness and preventive care, but we also provide the right tools and programs to help you achieve it. Our benefits package includes medical, dental, vision, disability, and life... For full info follow application link. CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal \"EEO is the Law\" poster and its supplement at https://www.dol.gov/agencies/ofccp/posters. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/2D884747F3AC4E28 Qualified females, minorities, and special disabled veterans and other veterans are encouraged to apply.

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