
Job Information
Nestle Product Specialist B2C in Jeddah, Saudi Arabia
We are the Nestlé Nespresso SA Company and are proud to be one of the fastest growing operating unit of Nestlé. Our passionate, entrepreneurial-minded team has transformed Nespresso into the reference in portioned coffee and one of the world’s most trusted brands. Our growth comes from our commitment to research and development in order to pioneer and be the reference in the portioned coffee sector to provide the very highest quality coffees that could be enjoyed in the comfort of consumers' own homes and also savored at out-of-home locations, such as restaurants, hotels, offices and luxury retail businesses. We guarantee quality by taking a careful, thoughtful approach in how we source our ingredients, produce and market our premium coffee products. With corporate headquarters in Lausanne, Switzerland, Nespresso is present in over 60 countries and counts over 12,000 employees worldwide. To learn more visit www.nespresso.com .
Nespresso is on a mission, through uncompromising choices, to bring exceptional and sustainable coffee to your home. With every cup, we elevate coffee moment into a movement, with taste and purpose. Cultivating coffee as an art, to grow the best in each of us.
Here’s why we think you should choose us:
Comprehensive total rewards benefits package
Free coffee machine + Monthly Nespresso credit
Exclusive employee discounts
Excellent training and development programs
Growth opportunities
Free unlimited coffee during working shifts
And much more!!
Position Summary:
Manage the channels product portfolio of coffee, machines, accessories and services, by implementing global product launches & themes (IAP) conform market needs, execute CRM calendar and execute market specific local initiatives
A Day in the Life of a Product Specialist B2C
Manage the channel's product portfolio
Execute the product strategy and execute commercial value propositions (incl. new products/services)
Review the channel's portfolio performance continuously to understand and suggest possible optimizations, e.g. promotion, pricing, portfolio rationalization, with support from data & insights
Conduct annual deep dives on market, trends and competitive development for coffee, machines, accessories and services to fuel the local product strategy and marketing plan, in collaboration with Data & Insights
Benchmark local performance with international best practises and local competitive environment
Provide input for monthly sales forecasting of the channel's portfolio, in close cooperation with the Data & Insights and channels
Implement global product launches & themes to market needs
Execute all permanent and non-permanent (IAP) launches in the area of coffee, machines, accessories and services for the channel
Execute the activation (e.g. acquisition, promotion) strategy for the channel
Execute the CRM calendar
Execute market specific local initiatives
Support continuous improvement through conducting pre- and post-evaluations of product launches & themes
Lead multidisciplinary team in the execution of the full launch plan, e.g. kick-off and sign-off meetings, project team meetings
Internal launch activations, e.g. internal activation, in-office communication, internal newsletter, intranet
Create regular reporting for Nespresso HQ and MT (channel aligned) to highlight performance on main KPI’s
What will make you successful…
Education:
• University degree in marketing, commercial or equivalent
Professional experience:
• At least 4 years experience as Product specialist or relevant experience
• Worked for an organisation with leading brands and a strong commercial mindset
• Experience in project management (of complex projects)