Job Information
Whispering Oaks SNF LLC Business Development Specialist in Cuero, Texas
Minimum Years of Experience
1 year
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Minimum Level of Education
Associate
+-----------------------------------------------------------------------+ | Job Purpose: | +-----------------------------------------------------------------------+ | Provide potential customers with facility related information via | | outside sales calls, conversations, education and follow-up. This | | should result in meeting or exceeding maximum census for the facility | | by increasing inquiries and increase our referral base. To grow a new | | base of business while retaining | | | | existing business. To look for niche marketing opportunities that | | arent being met in the community. | +-----------------------------------------------------------------------+
+-----------------------------------------------------------------------+ | Essential job Duties and Responsibilities | | | | : | +-----------------------------------------------------------------------+ | Marketing: | +-----------------------------------------------------------------------+ | Make sales calls outside the facility to medical professionals, | | senior organizations, appropriate special interest groups, hospital | | staff, and other community contacts. Develop and maintain | | relationships to advise them of bed availability and services, | | efficiently meeting the daily needs of the community at large. | | | | Responsible for knowing bed availability at all times. Ensure that | | responses to inquiries are handled properly and timely, and with | | appropriate follow-up. Demonstrate sense of urgency; re: | | census/premium mix enhancement and management. | | | | Monitor inquiry, admission and census trends as part of a CQI. | | Prepare the Monthly Inquiry Summary Report, a daily inquiry log, | | daily voice mail reports, and other reports as required; monitor all | | active and inactive inquiries as well as resident discharges. | | Complete and submit sales tracking reports to the Regional Business | | Development Consultant, VP of Business Development and Administrator | | in a timely manner. | | | | Intake information from referral sources and client/patients in a | | professional, knowledgeable, and courteous manner | +-----------------------------------------------------------------------+ | Facility: | +-----------------------------------------------------------------------+ | In conjunction with Administrator, train and coordinate appropriate | | in-house staff to serve as main source and back-up for inquiries, | | tours, admissions, and admissions paperwork. | | | | Maintain a close working relationship with the DON, Facility | | Controller, and Administrator to assure appropriate and efficient | | decisions about prospective admissions. | +-----------------------------------------------------------------------+ | Regulations | | | | : | +-----------------------------------------------------------------------+ | Maintain a working knowledge of federal and state regulations and | | reimbursement (Medicare and Medicaid). | | | | Have a strong working knowledge of managed care referral process. | +-----------------------------------------------------------------------+
Competition:
Monitor competition, what programs they have, contract, appearance, census, etc.
Maintain a database of medical contacts/community resources along with knowledge of industry trends and legislative/regulatory issues; communicate this information with facility staff and
community contacts.
Collateral:
Assist in development of facility materials like brochures, press releases, and advertisements that
describe the facilitys services.
Develop and implement special events and presentations targeted at community lay and professional education, establishing and maintaining status for the facility as the expert on skilled nursing and rehabilitation care in the community. Train other staff to assist at exhibits.
Other Job Functions:
Department Support Function:
Serve as a member of the Leadership Council whose purpose is to enhance facility and community relations, attend weekly meetings, and assist in implementation of quarterly marketing plan, monitor
budgets, and track results
Customer Satisfaction:
Monitor and evaluate customer satisfaction. Audiences might include new admissions, post- discharges, current residents and facilities, community sources and inquiries who we were unable to admit. Share results with the management team, CQI committee and others as appropriate to
develop action plans as needed.
Committee Function:
Participate in